Hu Yoshida

Social Innovation – IoT That Matters

Blog Post created by Hu Yoshida Employee on Jan 13, 2016

The Gartner Hype Cycle for Emerging Technologies, published in August 2015, shows that the Internet of Things (IoT) is reaching the peak of the hype cycle.

We are surrounded by IoT products—from Google Nest ‘smart’ thermostats to HP Channel services that promise to turn your HP printer into an IoT hub for your home, IoT is being applied to many consumer products today that can be found in just about every home or office. This is all well and good, but Hitachi believe that IoT’s real potential lies in its potential to transform business, industry and society.


Vernon Turner, Senior Vice President of Enterprise Systems and Fellow for the IoT at IDC, agrees. In a recent report he had this to say: "While wearable devices are the consumer face of the Internet of Things and where recognition of IoT appears to begin, the real opportunity remains in the enterprise and public sector markets. The ripple effect of IoT is driving traditional business models from IT-enabled business processes to IT-enabled services and finally to IT-enabled products, which is beginning to disrupt the IT status quo."


We couldn’t agree more. Hitachi’s corporate strategy has been focused on its Social Innovation business, which encompasses our IoT, Big Data and Civil Infrastructure lines of business, since 2009. If you look at some of our recent Social Innovation projects, you will see a major shift in our traditional focus of IT-enabled business processes to IT-enabled services. Projects like our train-as-a-service deployment with the UK Intercity Express Program, our Area Energy Management Systems (AEMS) for Kashiwa-No-Ha Smart City in Japan, and our forthcoming City Data Exchange project for the city of Copenhagen in Denmark.


Hitachi may still be one of the better-kept secrets in mainstream IoT. However, if you look across our Social Innovation Business, you will find that we are transforming our business to ensure we’re helping our public and private entity customers to transform theirs – and support the development of safer, smarter, healthier and more efficient societies in the process. Instead of playing to the IoT market hype, we remain focused on providing solutions and services that are delivering that deliver the promise of the Internet of Things that matter.